Overview
Inaugurated in Hong Kong in 2020, TADS Awards, is the World's first annual international awards for Tokenized Assets and Digitized Securities (“TADS”) sector. It celebrates the TADS sector by recognizing and honouring significant contributions and distinguished achievements worldwide.
My Role
As a UI/UX Designer, I am dedicated to creating intuitive and engaging user experiences that seamlessly blend functionality with aesthetics. My role involves conducting user research to understand needs and behaviors, developing wireframes and prototypes, and collaborating closely with developers and stakeholders to bring designs to life. I focus on crafting user-centered designs that enhance usability and accessibility, ensuring that every interaction is smooth and satisfying. With a keen eye for detail and a passion for innovation, I strive to elevate the user journey, making digital products not only visually appealing but also highly effective.
UI/UX Design Case Study
Redesign the TADS Awards website to feature a modern user interface and enhance user experience, enabling stakeholders to seamlessly nominate companies across various categories, including Best of Class TADS, Ecosystem Excellence, and Web3 Innovations.
The primary stakeholder envisions a website design that conveys a FinTech aesthetic while maintaining a clean and corporate look. Most importantly, the design should prioritize ease of navigation between pages.
Design Screenshots
